Tag Archives: customer service
How to Get Liked by the Cool Kids
Guess what brands…teenagers not only can’t stand you, they can’t understand why anyone would like you. A Mediapost item caught my eye this week, especially where it relates to brands’ quests to convert the passive “Likes” of fans to more …
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Posted in Blog, Branded Content, Community Manager Tips, Social Media Marketing
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Social Customer Service Secrets Can Mean More $$
I’m not going to lie. It’s always nice when a survey comes along that backs up what your instincts are telling you. A previous Vitrue blog covered the critical nature of carrying out customer service via social. Now, a study …
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Posted in Blog, Community Manager Tips, Facebook, Facebook Social Commerce, Social Media Marketing, Twitter
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Social Customer Service: Why and How You Should Do It
We often talk about how content is now the runaway driving force for engagement and effective social marketing. But for brands, there’s another, often neglected force of equal power and potential we’d better not lose sight of. Customer service. Here’s …
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Posted in Blog, Community Manager Tips, Social Media Marketing
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