Author Archives: Mike Stiles

A Taste of Digital Summit 2012

Digital Summit 2012 was held in Atlanta over the last couple of days.  As happens every year, social marketers, brands and vendors heard from a collection of thought leaders in the industry on the latest and greatest developments, social strategies, …
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Posted in Blog, Community Manager Tips, Facebook, Facebook Best Practices from Vitrue, Google Plus, Live Events, Mobile, Social Media Marketing, Twitter | Leave a comment

Social TV: The Pros of Putting all Your Sports in One Arena

Social TV has lately found itself at the forefront of creative, effective uses of social.  Today, we announced an expanded partnership with NBC Sports Group that covers all of NBC Sports’ properties. With this, the Vitrue Social Relationship Management platform will …
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Posted in Blog, Social Media Marketing, Vitrue Social Relationship Manager | Leave a comment

Don’t Stop at Like. Go for Love

Getting a “Like” on Facebook can be a heady experience for brand.  Are you swept off your feet when a consumer willingly clicks that thumbs up button and publicly expresses a fondness for your product or service?  You should be!  But …
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Posted in Blog, Social Media Marketing, Video | Comments Off

Bye Bye SEO-Optimized Writing: Hello REAL Content

As a writer, there have always been very specific things I wanted to communicate to you, the people who read our blogs.  And, as a largely “not-buttoned-up” kind of guy, I have a way of crafting words to inform, entertain, …
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Posted in Blog, Branded Content, Facebook, Social Media Marketing | Comments Off

Vitrue Covers Blogwell SF Like the Fog

Socialmedia.org is again assembling some of the best-known brands in business for Blogwell San Francisco, Tuesday, March 27 at the Golden Gate Club at the Presidio.  As usual, Vitrue will be there sponsoring and live-tweeting for you as these brands …
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Posted in Blog, Community Manager Tips, Facebook Best Practices from Vitrue, Social Media Marketing | Comments Off

How to Leverage Facebook: Integrate New Platforms

Have you noticed that just because Facebook and Twitter exist, and just because they’re solid businesses we can expect to be around for the foreseeable future, doesn’t mean innovative entrepreneurs aren’t out there coming up with, developing and launching all …
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Posted in Blog, Facebook, Pinterest, Social Media Marketing, Vitrue Social Relationship Manager | Comments Off

Marry Pinterest with Facebook for the Perfect Couple

By now you’re sure to have heard about the rapid growth and amazing traffic referral powers of Pinterest.  The speed with which the platform was adopted, its advertiser-attractive predominantly female demographic, and its simple but highly visual approach are all …
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Posted in Analytics, Blog, Facebook, Pinterest, Social Media Marketing | Comments Off

Timeline Cover Photo No-No’s

So now you have Facebook Timeline for Brands, and the opportunity to grab the public’s eye with a large, visually engaging cover photo.  And many brands are already hard at work during this preview period before Pages switch to the …
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Posted in Blog, Facebook, Facebook Best Practices from Vitrue, Social Media Marketing | Comments Off